Akkadian Labs Visibility Increases by +560%

312%

increase in backlinks

560%

increase in keyword rankings

ABOUT

Akkadian Labs exists to create innovative, forward-thinking software that simplifies UC administration. Akkadian is an experienced software firm with fully-packaged solutions, trusted by some of the world’s most successful companies. 

HEADQUARTERS

New York, NY

The Challenge

Figuring out the opportunity and competition landscape was easy. The challenge was getting content to be written. The Cisco Unified Communication space is very technical and we found that writing content wasn’t as easy as we originally thought it would be. The SEO foundation was broken with a bad technical site, slow pages, poor off-page strategy, no targeted pages for keywords, and no content strategy. 

The Solution

Content Strategy

Strategy Interactive helped the Akkadian Labs team identify their SEO weaknesses through keyword research, competitor analysis, and a technical audit. Through keyword research, we were able to create content briefs to be written targeting low-hanging fruit keywords.

Backlink Acquisition

Backlinks was another weakness of Akkadian Labs compared to the competition. We helped them build a backlink acquisition plan to increase the Domain’s Authority so that we start competing for some important keywords within Search Engine Result Pages. 

The Results

We were able to increase backlinks by almost 300% since we started. This helped us rank for high-valuable key terms within Google. 

KeywordPosition
provisioning manager 1
prime collaboration deployment 4
phone number management software 5
cucm self provisioning 6
cisco switchboard 6
cisco webex hub 8
cisco phone remote control 8
hosted collaboration solutions 8
receptionist console 8
single number reach cisco 9
cucm licenses 10
extension mobility cucm 10

More Customer Stories

See the most powerful SEO and content strategy in action